Blogs -Are Technologists Ready for the Data Commodity of Ambient Intelligence?

Are Technologists Ready for the Data Commodity of Ambient Intelligence?

February 13, 2018


Beth Kindig

Lead Tech Analyst

Savvy consumers today are aware that marketers and corporate companies mine personal data from mobile phones and computers, sourced primarily from search engines, social media sites, emails, text messages, and GPS location information. The internet, a free virtual public space idealized in the nineties, has become colonized through a swath of promised conveniences. In the beginning, the lure of free, convenient services for data was enticing.  The improvement in user experience when checking email in the cloud was great enough so as not to elicit questions as to how the emails were handled – such as when Google launched Gmail in 2004, adding a second signal to enrich the profile of search engine users through personally identifiable information. GPS tracking has also since become a powerful method of gathering information on an individual. E-commerce sites advertise by dropping cookies to track online behavior. Thermostats, in a promise to lower heating bills, track data on how people behave inside their homes. But the underpinnings of demand for data by marketers and big corporations remains obscure to most individuals. What is the value of this data and is the digital privacy of individuals a fair trade for the use of internet services and applications?

Ambient Intelligence: A Higher Level of AI Cognition

Many believe that technology’s dominance over privacy is inevitable.  Today, humans in developed countries occupy a mixed digital and physical space, one that is largely driven by automatic collection, trading and analysis of information with little or no effort to protect the fundamental rights and liberties of those who use the technology. As the physical and digital worlds merge, digital privacy is no longer a right, but rather a commodity to be traded and sold – meanwhile, physical privacy continues to be protected.

Technology is simply moving faster than policy mechanisms, and this allows technologists to impose their own rules. Big data has fueled a sharp uptick in data mining and profiling with the intent to predict human behaviors and preferences. A White House report released in October 2016 notes that big data is actually the precursor to artificial intelligence and that the availability of big data from e-commerce, businesses, social media, and science have “…provided the raw material for dramatically improved machine learning approaches and algorithms.”

Once interoperability evolves for the many facets of the Internet of Things, along with a higher level of AI cognition, ambient intelligence will emerge. In a world of ambient intelligence, devices work seamlessly to carry on life activities using information and devices hidden in the network. The devices will grow smaller and become more integrated into the environment. Imagine an AI-powered assistant delivering products and services to you the instant they are required; whether it’s a ride when you leave the airport, replacing the groceries you’ve eaten earlier in the week, or ordering your drycleaning. The point for the bots and sensors will be to learn and know as much about your personal habits as possible to increase convenience.

Clearly, technologists have some responsibility that is absent from the current discussion on AI and ambient intelligence. The general population may not demonstrate substantial concern (or understanding) to change its behavior or modify its choices, but that doesn’t mean that these mechanisms should go unchecked.  Higher order thinking makes the case that people (and society) need more control over personal information, including any machines placed to observe, construct or produce knowledge on an individual.


What is the Value of Privacy – and do Consumers care?

“Control over personal information is control over an aspect of the identity one projects to the world, and the right to privacy is the freedom from unreasonable constraints on the construction of one’s own identity.” –Philip Agre

Gartner predicts that by 2018, 50 percent of business ethics violations will occur because of the improper use of big data and analytics.  At the same time, some companies have railed against this, taking steps to distinguish themselves under a banner of data ethics.  Services such as Whatsapp and Signal have shunned data collection entirely by using end-to-end encryption. This decision has helped eliminate potential liability in handling sensitive, personal data, because it simply isn’t retained.

However, not every company can grow – let alone survive – without some level of data science. Big data is the fuel source even as the “engines” such as mobile, artificial intelligence and ambient intelligence become more sophisticated and subtle in their operations. In this case, data platforms are driving these decisions, and those that have a policy for privacy ethics will statistically deliver more value as marketers, startups and corporate companies alike need to connect with consumers without creeping them out.

These proactive decisions can help to sway the perspective of consumers, especially in a competitive space. According to a study by The University of Pennsylvania, more than half of Internet users are concerned about protecting privacy, but feel it may be too late. According to Pew, 74% of Americans say it is “very important” to be in control of their personal information. Meanwhile, according to Chapman University, Americans’ number-one fear is of man-made disasters (e.g., terrorist attacks).  A close second is the tracking of personal data by government and corporations, outranking concerns about crime, the environment and natural disasters.

At this point, to say that consumers “do not care about privacy” is to dodge the ethical responsibility that comes with collecting data. As technology advances to include our immediate surroundings, the discussion around big data deepens as it may affect identity and lessen autonomy. In the future, those who handle data as an intermediary– which means delivering the necessary data to first-party companies while buffering and protecting the information collected on consumers – will fare better professionally than those who approach sensitive information like a commodity.

Gains of up to 485% from our Free Newsletter.

Here are sample stock gains from the I/O Fund’s newsletter --- produced weekly and all for free!

+370% on Nvidia

+485% on Bitcoin

*as of May 02, 2024

Our newsletter provides an edge in the world’s most valuable industry – technology. Due to the enormous gains from this particular industry, we think it’s essential that every stock investor have a credible source who specializes in tech. Subscribe for Free Weekly Analysis on the Best Tech Stocks.

If you are a more serious investor, we have a premium service that offers lower entries and real-time trade alerts. Sample returns on the premium site include 2583% on Nvidia, 806% on Chainlink, and 665% on Bitcoin. The I/O Fund is audited annually to prove it’s one of the best-performing Funds on the market, with returns that beat Wall Street funds.


More To Explore


AI image

AI Power Consumption: Rapidly Becoming Mission-Critical

Big Tech is spending tens of billions quarterly on AI accelerators, which has led to an exponential increase in power consumption. Over the past few months, multiple forecasts and data points reveal s

June 24, 2024
With Bitcoin at All-Time Highs, Here’s What’s Next for COIN, HOOD

With Bitcoin at All-Time Highs, Here’s What’s Next for COIN, HOOD

Bitcoin and the spot BTC ETFs have clearly seen strong investor appetite since the approval in the beginning of the year. Alongside strong initial adoption of the new ETF class, we’re also seeing majo

June 13, 2024
Jensen Huang Presentation

Here's Why Nvidia Stock Will Reach $10 Trillion Market Cap By 2030

I believe Nvidia can achieve an astonishing $10 trillion market cap by 2030. As you’ll see from the key points to my thesis, there is a bull case where a $10T market cap estimate in a little over six

June 10, 2024
TSMC Building

Taiwan Semiconductor Stock: April Sales Soar From Advanced Nodes

Despite warning of a slowdown in the broader semiconductor industry this year, TSMC’s April sales surged 60% YoY and 21% MoM. This marks a positive start to the 20-percentage point acceleration to 33%

June 02, 2024
Jensen Huang Presentation

Nvidia Q1 Earnings Preview: Blackwell And The $200B Data Center

Nvidia’s management team will focus on the H200 in the upcoming earnings call, but make no mistake, we will end this year in full-on Blackwell territory. The new architecture is at the forefront of tr

May 28, 2024
Amazon Building

Amazon Stock: Nearing $2 Trillion Club From AWS Growth & Ads Catalyst

Amazon is on the verge of joining the $2 Trillion Club, driven by a 4-percentage point accelerating in AWS to 17% YoY growth combined with strong 25% growth in advertising revenue.

May 21, 2024
Big Tech Logos

Big Tech Q1 Earnings: AI Capex Increases As AI-Related Gains Continue

Recent Q1 earnings releases from Microsoft, Amazon, Alphabet and Meta reaffirmed that AI spending is continuing to increase through 2024 as companies seek AI-related revenue gains.

May 14, 2024
The Risk is Higher in the Market than it Feels

The Risk is Higher in the Market than it Feels

In this report, we will show that the sentiment readings over the last several months suggest investors should be cautious. This is backed up by our broad market analysis, which indicates that risk is

May 02, 2024
We Are Raising Our Bitcoin Targets To $106K - $190K

We Are Raising Our Bitcoin Targets To $106K - $190K

Bitcoin is an asset where the bulls pound the table to “buy, buy, buy,” and the bears relentlessly and stubbornly call it a scam. In reality, both are the wrong approach. This is because although Bitc

April 26, 2024
Investing In AI with Beth Kindig: 1-Hour Video Interview

Investing In AI with Beth Kindig: 1-Hour Video Interview

Jordi Visser, CIO and Chairman of Weiss Multi-Strategy Advisers, spoke to Beth Kindig on the Real Vision podcast on March 20th, to dive deep into AI’s potential for explosive economic growth, how to f

April 19, 2024

Sign up for Analysis on
the Best Tech Stocks
The I/O Fund specializes in tech growth stocks and offers in-depth research for Premium Members. Investors get access to a transparent portfolio, a forum, webinars, and real-time trade notifications. Sign up for Premium.

We are on social networks

Copyright © 2010 - 2024
Get Free Weekly Analysis on the Best Tech Stocks