Tesla Stock: What You Need To Know About Q1 Earnings
April 16, 2023
Beth Kindig
Lead Tech Analyst
This article was originally published on Forbes on Apr 14, 2023,06:45am EDT
Two months ago, we wrote that after realizing gains of 31%, it was time to take a time out on Tesla at the $208.31 price when our firm stated: “Right now, our technical analysis is at odds with our fundamental analysis, which is often good news, as it means we will be afforded a lower entry on a stock position we plan to build.”
This analysis proved accurate as the stock topped around the time our last article was written and is trading at $180 today. Price action is key, yet what’s most important from our last article is that we clearly laid out the hurdle that is in front of Tesla – a hurdle that the Investor Day could not clear – as evidenced by a lower price following the action-packed annual event.
Rather than Investor Day, what is more important for Tesla are two key data points in the upcoming earnings report. In February, our firm stated:
“The stakes are high for Tesla because if the margins remain healthy, the stock will do quite well. However, if the margins contract, then the bears will be in control. This is a big moment for Tesla, as high average sales price has been a contentious issue for meeting its addressable market. Wall Street will want to see it's possible to do both —- serve a wider total addressable market (TAM) with more affordable prices while maintaining a healthy bottom line.”
Automotive gross margins will be the key focus for the earnings call. There are two different metrics. Automotive gross margins, excluding leases and credits, and reported Automotive gross margins that are released with earnings.
Below, we discuss what Tesla stock investors (and spectators) need to know going into Q1 Earnings in regards to these make-or-break data points.
Sign up for I/O Fund's free newsletter with gains of up to 221% - Click here
Production target:
Tesla has a production target of 1.8m car units in 2023 and average of 450,000 per quarter. On April 3, 2023, Tesla released their q123 production and deliveries. Although the 440,808 units is slightly below the quarterly average, it was in line with market expectations and on track to meet 2023 goal.
Source: I/O FUND
We will look for indications that quarterly production will increase, if its 2nd half weighted and whether the 1.8m target is attainable.
Impact of price cuts on overall ASP:
After announcing price cuts in January, Tesla announced price reductions before the Easter holiday. The April reductions were smaller than the January ones that were implemented so that certain models would qualify for the EV car tax credit. The April reductions were as follows
- Model 3 by $1,000
- Model Y by $2,000
- Model S & Y range from between $5,000 to $10,000
Models 3 and Y comprise the vast majority of overall production. After the announced price reductions, this is the estimated starting price levels as of 4/10/23 by cars.com.
Source: CARS.COM
After the January price reductions, Tesla stated that they expect ASP across all models to be above $47,000. After the April price reductions, we will monitor if Tesla reiterates this ASP target.
The I/O Fund has launched a new$99/year Premium Newsletter called "Essentials" -- this newsletter delivers premium samples for our readers who want more actionable analysis for their tech portfolios. This month, we released a stock pick that we believe will be a leader in 2023 plus a video with the buy plan.
Automotive Gross Margins
Automotive gross margins will be the key focus for the earnings call. There are two different metrics. Automotive gross margins, excluding leases and credits, and reported Automotive gross margins that are released with earnings. The former ended q422 at about 18% and is typically discussed during the earnings question and answer. It is the margin we will focus on. Any improvement will be reflected in the reported Automotive gross margins which ended q422 at 25.9%.
The key to Automotive gross margins, excluding leases and credits, are ASPS and COGS per vehicle. In the q422 conference call this is how Tesla guided future automotive gross margins. They stated ASPS will be above $47k and automotive margins above 20%.
Question
“The next question from investors is, after recent price cuts, analyst released expectations that Tesla automotive gross margin, excluding leasing and credits, will drop below 20% and average selling price around $47,000 across all models. Where do you see average selling price and gross margins after the price cuts?
Zachary Kirkhorn, CFO
So there is certainly a lot of uncertainty about how the year will unfold, but I'll share what's in our current forecast for a moment. So based upon these metrics here, we believe that we'll be above both of the metrics that are stated in the question, so 20% automotive gross margin, excluding leases and rent credits and then $47,000 ASP across all models.
There was a follow-up if cogs could go back down to $36,000. This exchange provided further insight.
Excellent. Zach, actually, I'd like to follow up on the data point you just gave on cost. If I look back at the COGS per car, you guys bottom close to $36,000 in the middle of 2021. And then the number went up as you had to face with inflation in input costs and the ramp of Berlin and Texas. And this quarter, I think we are close to $40,000 and we peaked maybe close to $42,000 at some point last year.
Based on this information, we put together a simple sensitivity analysis between average ASPs and COGs to determine a range of potential automotive gross margins. We estimate that margins ended q422 at 18% (yellow). Tesla has guided for ASPs greater than $47,000 and margins of greater than 20% (orange highlights). In our prior analysis, we assumed that COGs per car would remain at $40k and that higher ASP would result in margins above 20%. For example, an ASP of $48k and $49K result in 20% and 23% margins with COGS steady at $40k.
Source: I/O FUND
However, given the recent weakness in Lithium and Aluminum after the q4 call. There is the potential that Tesla’s margins may benefit even if ASPs remain at $47k. For example, if ASPS remain at 47k and COG go down to $39k and $38k, margins improve to 21% and 24%, respectively. For reference, the recent low in COGS was $36k. Given timing differences, this COGS improvement may not be seen until after Q1. If it’s not seen in Q1, to the extent Tesla discusses the potential lower COGS benefit on automotive margins, the stock will react positively.
Put another way, Tesla potentially now has two levers in can pull to increase automotive gross margins - Pricing and lower COGs per car. Either one or both can contribute to higher automotive gross margins. The result will be the same in that a gross automotive above 20% will remove short-term uncertainty.
How I/O Fund Plans to Manage our Tesla Position:
From a technical perspective, Tesla has bottomed out post Investor Day. It appears to be setting up for a fresh high before seeing a bigger pullback on the horizon. Tesla is trading in line with tech equites, so it can be affected by deteriorating macro forces, if this happens, we could see $92 as the next likely target for a major low. As long as we hold $137, this scenario can be avoided.
We could see one more swing high into late April. We do not see this as a buying opportunity. The $231-$235 region will be very strong resistance, which will occur on lower momentum. If this happens, we will look for the following pullback to add.
We have a buy level in mind, which we share with our premium research members. We believe this buy level will set us up for gains in Tesla stock in 2023. We provide in depth macro and individual stock analysis so that readers can better understand why we buy/sell. In this market, we frequently take gains. We also issue real-time trade alerts when we enter and exit stocks. YTD, our firm has held the two top performing assets in the tech industry – Nvidia and Bitcoin — at high allocations. You can learn more here.
Source: I/O FUND
Gains of up to 2,160% from our Free Newsletter.
Here are sample stock gains from the I/O Fund’s newsletter --- produced weekly and all for free!
2,160% on Nvidia
675% on Bitcoin
*as of Mar 27, 2025
Our newsletter provides an edge in the world’s most valuable industry – technology. Due to the enormous gains from this particular industry, we think it’s essential that every stock investor have a credible source who specializes in tech. Subscribe for Free Weekly Analysis on the Best Tech Stocks.
If you are a more serious investor, we have a premium service that offers lower entries and real-time trade alerts. Sample returns on the premium site include 3,430% on Nvidia, 915% on Chainlink, and 1,020% on Bitcoin. The I/O Fund is audited annually to prove it’s one of the best-performing Funds on the market, with returns that beat Wall Street funds.
Get a bonus for subscription!
Subscribe to our free weekly stock
analysis and receive the "AI Stock: 5
Things Nobody is Telling you" brochure
for free.
More To Explore
Newsletter
I/O Fund Reports 210% Cumulative Return -- Ranking Above Wall Street's Best
In 2024, I/O Fund posted a 35% return, significantly outperforming popular tech ETFs, which recorded an 8% return over the same period. On a cumulative basis, the results translate to a remarkable 219
The Harsh Truth: Retail Investors Take the Brunt of Market Losses
Retail investors face significant disadvantages in the stock market, often underperforming institutional investors by a wide margin. Studies show that high-frequency trading firms dominate market acti
NVIDIA’s GB200s for up to 27 Trillion Parameter Models: Scaling Next-Gen AI Superclusters
Supercomputers and advanced AI data centers are driving the AI revolution, enabling breakthroughs in deep learning and large-scale model training. As AI workloads become increasingly complex, next-gen
NVIDIA Blackwell Ultra Fuels AI & HPC Innovation, Efficiency and Capability
NVIDIA’s latest Blackwell Ultra GPU, unveiled at NVIDIA GTC 2025, is transforming AI acceleration and high-performance computing (HPC). Designed for the “Age of Reasoning,” these cutting-edge GPUs del
Nvidia CEO Predicts AI Spending Will Increase 300%+ in 3 Years
Nvidia has traversed choppy waters so far in 2025 as concerns have mounted about how the company plans to sustain its historic levels of demand. At GTC, Huang threw cold water on many of the Street’s
AI Data Center Power Wars: Brown vs. Clean vs. Renewable Energy Sources
AI data centers are at the heart of the AI revolution, but their massive energy demands raise critical questions. With power consumption expected to grow 160% by 2030, data centers are turning to a mi
Why Gas Pipelines Are the Unsung Heroes of AI Data Center Expansion
Natural gas is emerging as the backbone of AI data center expansion, with demand expected to reach up to 6 billion cubic feet per day by 2030. As AI-driven infrastructure surges, data centers are turn
Alibaba Stock: China Has Low AI Revenue Compared to United States
Alibaba’s AI-driven cloud revenue is surging with six consecutive quarters of triple-digit growth. However, its AI earnings remain a fraction of what U.S. tech giants report, with Microsoft leading at
Unlocking the Future of AI Data Centers: Which Fuel Source Reigns Supreme in Efficiency?
AI data centers are projected to consume 9% of U.S. electricity by 2030, driven by soaring GPU power demands, with Nvidia’s GB200 reaching 2,700W—a 300% increase over previous generations. As AI racks
Tesla Has a Demand Problem; The Stock is Dropping
Tesla’s growth faces major hurdles in 2025 after its first annual decline in deliveries. Sales are plunging in key markets like China and Europe, while margins remain under pressure. Optimism around r